YOUR EFFORTS COMPOUND
The Steps are Simple
Click on any activity for bullet points of what is included. It is easy to start seeing progress.
Choose a story-telling/education activity that fits your company and need.
Choose either a five or ten hours per month approach.
We will lead the charge with a flexible set of steps for each month to guide, but you ultimately are in control.
It’s like having your own part-time in-house guerilla marketing department.
MONTHLY ACTIVITIES
Education & Courses
Educating customers brings them to your ideas, rather than selling them. When you help educate someone, you’re both on the same side of the table working together. We’ll help you transform what is unique about your abilities, products and services into teaching modules and content.
Subject-Matter Experts
People want to buy from sources who will help them make better decisions. Those buyers are not thinking just about price. When you establish your expertise through posting explanatory material that guides buyers, you align yourself with their interests and attract good will.
Frequent Questions
When FAQ started, not many companies made an effort to answer serious questions. FAQ pages took a backseat. Today, with AI and search engines focused on answering questions, you need a great library of answers that people are asking for. Leading them to your solution!
Slideshows & Flipbooks
Telling your stories visually is a great way to communicate your methods of doing business better. Slides and flipbooks are tools that take on individual topics, making customer service and sales professionals more persuasive. Help customers visualize.
Single Marketing Pieces
A la carte projects are always handy! We can help you publish a white paper, make a single slideshow, create an infographic, design signage for your fleet or make simple videos to explain complex topics. Pick your poison from a panel of pre-priced projects!
On-Line Content
Every week you communicate with customers and prospects, often one at a time. Turn your stories into formats that help you reach more people in more places. Build a library of information your customer-facing staff will use and publish that information where it can be found.
Iterative Improvement Loop
Knowing how your work is perceived is the critical element in improving business relationships. By creating feedback loops, based on easy-to-fill brief forms, you can use data obtained to improve your success bit by bit. Or, help your customers improve staff success.